After we showed out intended music video to the 'target audience' of the song, they described the song as fast, upbeat and colourful. After listening to the song, the audience also described the artists as similar to others they had heard, namely Green day, Busted and Sum 41. The target group described the mood of the song as cheerful and happy, as well as stating that if the song were a colour, it would be yellow. Another thing our audience stated was that the music video reminded them of was a group of people running through the fields and the city.
They later said that they would expect our music video featuring clips of us playing instruments and other band things on top of a building. The question subjects thought the narrative of the music video should be a group of friends getting together in the city and enjoying themselves and having a fun day out. The below picture shows another group responding to our video and answering the set questions.
Through the groups' answers we now know the rough impressions that the song gives to people who haven't heard the song before, giving us a guideline to out music video.
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